From Youtube celebrities to TikTok stars, influencers all over social media are responsible for creating and participating in trends that go viral. While some of these challenges are designed to spread awareness or promote positivity, others are downright dangerous. One of the latest trends promotes using activated charcoal to lighten your teeth at home. Although it promises powerful results at a fraction of the cost, few are stopping to consider one important question: Is it safe? Read on for what the research says, why the ADA does not recommend it, and four reasons to opt for a professional teeth whitening treatment.
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